Grow your Instagram Following: 10 proven tips you must try

Do you know? 

Instagram has over 2 billion monthly active users globally.

Have you ever thought about why growing your Instagram following matters so much? Now, Instagram is not just a photo-sharing app anymore. Whether you are an influencer, business owner, or someone who just wants to connect with a wider community, your Instagram following play an important role in your success. But if we see then just posting pretty pictures is not enough. You need a strategy, consistency, and a good knowledge of how the Instagram algorithm works.

So, how can you grow your Instagram following in a vast sea of millions of accounts? Don’t worry we have got you covered. In this blog post, we will dive into 10 proven tips that will help you not only attract more followers but keep them engaged with your content.

Understand your Audience

Before posting any content what do you need to know? The answer is your Audience.

Understanding your audience is the first and foremost step to achieving a good Instagram following. You can tailor your content to meet your audience’s preferences by understanding who are your audience, what they are looking for, what they love, where they live, etc. When you provide something valuable then they will give you a follow. Understanding your audience is the core thing before creating content on Instagram because it can help you grow your Instagram.

Optimize your Profile

Firstly, let’s talk about your profile. You can think of it as your first impression- it should be on point. When someone lands on your Instagram profile, you have only a few seconds to grab their attention and make them press the follow button. 

But the question here is how do you do that?  

Start with a clean and recognizable profile picture (it could be your brand logo or your picture). Next is your bio, your bio should be concise yet descriptive, clearly explaining who you are and what you offer. Don’t forget to include a link to your website or another relevant page, such as a blog, or contact page. If your Instagram profile is properly optimized for searchability, people will be more likely to follow you.

Be Consistent

Have you ever heard the phrase “out of sight, out of mind”? You have probably heard this a million times, and I am saying it again consistency plays a very important role on Instagram. Consistency is key when it comes to Instagram growth. If you start posting regularly then you can keep your audience engaged and tell the Instagram algorithm that you are an active user. It helps boost your content visibility. However, you should understand that there is a fine line between posting consistently and overposting. If you post too often then it can tire out your followers and will make them unfollow you. 

You just need to find a posting schedule that works for you and your audience whether it is once a day or a few times a week. Keeping yourself consistent will help you grow your Instagram following.

Use Hashtags Strategically 

Hashtags are one of the easiest ways to increase the visibility of your posts, and most importantly for those who don’t follow you. We can say the hashtags are like the GPS of Instagram because they help users find your content. 

Firstly, what you need to do is research the hashtags that are relevant to your content or your niche. Instead of throwing a bunch of random hashtags into your caption you need to use hashtags effectively. If you use popular hashtags like #love, #instagood, #viral, but these are oversaturated and your post will get lost in the shuffle. Instead, you can focus on niche-specific hashtags.

For each post, you can use up to 30 hashtags, but make sure your hashtags are relevant to the content that you are sharing and will attract the right audience. If you are using hashtags effectively then you can attract the right followers and grow your Instagram following organically.

Engage with your Audience

Now let’s be real, we know that Instagram is a social platform. If you want people to engage with your content, you’ve got to engage them too. If you are just posting and not engaging with your audience then it is likely that you are missing out on a good opportunity. 

You can start it by replying to the comments on your posts or reels and answering the DMs you get regularly. Doing this will create a connection between you and your audience and you’ll likely get more followers on Instagram. 

Do you know?

Here’s a secret. The more you interact with your audience, the more likely your posts or reels are to show up in their feed, which can help you grow your Instagram followers even faster. 

Make the Most of Instagram Stories and Reels

How many times do you check Instagram stories? 

Of course, Instagram stories are one of the first things you tap on when you open the Instagram app. 

Instagram stories and reels are the two major tools to get more eyes on your content. If you are not using these tools then start taking advantage of them for growth. Stories let you connect with your audience on a personal level, behind the scenes, while reels provide you a chance to show your creativity in 30 seconds or less. Both formats have the potential to reach a broader audience through Instagram’s Explore page. If you post Instagram stories and reels then it keeps your content fresh and engaging.

Reels in particular have a higher chance of going viral, which can give you a good amount of followers organically. But you need to make your reels entertaining, educational or true to your brand’s personality to attract the right audience. 

Collaborate with Influencers

If you are looking for a faster way to grow your Instagram following, collaboration can be the best way to go. Collaborating with influencers or accounts that share your target audience can show you to a new group of potential followers. It can be anything like a giveaway, shoutout, or a live session, collaboration can grow your Instagram following faster. The main thing is to choose a partner who aligns with your brand value. When this is done right, collaborations can help you grow more followers.

Create Content that Stands Out

I know this sounds obvious, but it’s worth repeating that your content should be the best if you want to grow your Instagram followers. Here I am not talking about the pretty pictures, you need to create content that is visually appealing, relevant and valuable for your audience. Whether you are posting posts, stories, carousels or reels, make sure your content adds some value to your follower’s feeds. Creating content that people want to share can be the best way to grow on Instagram. The more your content gets shared, the more visibility your account gains. If people see your content as valuable, they are more likely to share it with their followers.

Keep an Eye on Your Insights

What is working for your Instagram Account? What’s not? Without knowing your content’s performance, you will not understand where to put all your efforts. So, you need to check Instagram insights regularly to see which posts are getting more likes, shares and comments. According to this you can try different types of content and see what resonates with your audience. For Example, You can compare a photo post with a reel and see which one gets more engagement. 

Once you know what works, focus on that type of content. Regularly checking your insights can help you optimize your posts and grow your Instagram following more effectively.

Be Authentic

Finally, authenticity is most important. People usually follow accounts they can relate to, so don’t be afraid to be yourself. You need to focus on building genuine relationships. Share your story, be transparent and show the real side of your brand. When people connect with you on a personal level then they are more likely to become loyal followers of you. 

How Virtual Victory Can Help You?

If you are looking for a solution to grow your Instagram followers organically, Virtual Victory is here to help you grow your online presence. We are your partner in achieving success online. Our team of experts knows exactly what it takes to make your brand grow online. 

At Virtual Victory, we create tailored marketing strategies that suit your business needs. From creating quality content to optimizing your website for search engines, we handle all the things. Our goal is simple: to boost your online presence and drive real results. Choosing Virtual Victory means choosing a partner who’s dedicated to your success. Our team is always up-to-date with the latest trends and technologies, which ensures your business stays ahead of the curve. 

With us by your side, you can trust that your digital marketing efforts are in the best hands. Get in touch with us today.